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Wellness Directory
Published April 1, 2013
WPS Health Insurance
1717 W. Broadway P.O. Box 8190
Madison, WI, 53708-8190
(608) 221-4711
Year Founded: 1946
General Business Description: WPS is Wisconsin’s leading not-for-profit health insurer, serving families, individuals, businesses, seniors and members of the U.S. military.
Total number of employees: 1,000 or more
Breakdown of existing business relationships: Primarily direct contract relationships
Total number of business clients currently served: more than 1,000 clients
Size of average corporation worked with.: 250 to 499 employees
Programs and services provided
Primary program or service provided: Corporate Wellness Programs
Secondary program or service provided: Wellness classes
Additional programs or services provided.: Health risk assessments (HRA) Smoking cessation programs Immunizations Exercise initiatives Disease-based counseling programs
Top three industries served
First: Government
Second: Education
Third: Manufacturing
Top 10 tips for starting and/or having a successful wellness program: To maintain a successful wellness program, a company needs to: gain the support of top management, establish a planning committee composed of dedicated members, engage and involve employees through interest surveys, set clear goals and objectives that align with the company’s overall mission and goals, gather sufficient financial resources (you’ll likely need to partner with third-party vendors, and that costs money), offer sufficient incentives to motivate employee participation (financial rewards are most effective), develop or outsource resources (from newsletters and websites to HRAs, biometric screenings and telephonic coaching programs), promote the program effectively (remember, a good wellness program can be a powerful recruitment tool for your business), implement all aspects of the plan according TO the plan, measure and evaluate the results, and make adjustments as needed—because when it comes to effective wellness programs, one size does not fit all.
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