Advertising/Marketing/Media

American Family Insurance is doubling the amount of money it spends on advertising and donations at UW-Madison, pledging $4 million annually to the university for the next 10 years.
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The federal government has now made it possible for agencies to work with the website Yelp so that users can rate their experience and post reviews just as they would for a restaurant. The agreement is in response to a suggestion made by Rep. Ron Kind of La Crosse, who said the idea came to him last year while visiting the Silicon Valley company.
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Minacs Marketing Solutions will move its Milwaukee office from The Blue at 310 West Wisconsin Avenue in downtown Milwaukee to the Stock-House building in the Schlitz Park complex on the northern edge of downtown. The company will move 90 employees to the Schlitz Park space.
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Milwaukee-based First Edge Solutions may be purchased out of chapter 128 receivership by an affiliate of World Marketing Inc., which has submitted a bid to buy the assets of the company.
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Milwaukee-based Journal Media Group today reported second quarter net income of $3.3 million, or 13 cents per share, compared with a net loss of $10.5 million, or 72 cents lost per share, in the second quarter of 2014.
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Social Media Strategies

There are no guarantees that social media will succeed for your business or organization. But if it's not delivering the results you had hoped for, here are three possible reasons why:
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