Hoffmaster Group Inc. acquired InnoWare, W165 N5830 Ridgewood Drive, in April 2011 and added the business to its Clintonville-based Creative Converting Consumer Division.
InnoWare operations will be moved to Clintonville, where Hoffmaster is constructing a 100,000-square-foot addition to its existing facility, which is expected to be complete around January 15.
The company plans to hire about 40 full-time hourly and 10 full-time salaried employees in Clintonville as a result of the move. Menomonee Falls employees have been encouraged to apply for those jobs.
Shifting production to Clintonville will allow the company to remain competitive, said Dave Vierthaler, vice president of human resources at Hoffmaster.
“We have identical or similar operations in Clintonville, Wisconsin, on a larger scale,” Vierthaler said. “We’re maintaining production. It’s a matter of analyzing the business and looking at the simplification of the business.”