Cox is a current MyHealthDirect board member. He will succeed MyHealthDirect founder Jay Mason, who will remain with the company and continue to serve as a board member.
Cox joins the company full-time after serving as chief operating officer of Healthways Inc., a global provider of well-being improvement solutions, where he oversaw sales, marketing and communications, market and delivery operations. Previously, he served as president of Concentra Network Services.
"I'm thrilled to be joining MyHealthDirect," said Cox. "The company's approach to system-wide patient scheduling will be a critical part of helping our healthcare system become more efficient, effective and user-friendly."
"I'm pleased that Tom Cox has agreed to lead MyHealthDirect," Mason said. "Tom's deep healthcare provider experience, high-level industry relationships and leadership qualities will help drive MyHealthDirect to a new level. I'm delighted that the company has grown at the pace and level where it can attract an executive of Tom's caliber."
Backed by Chrysalis Ventures and Arboretum Ventures, MyHealthDirect provides its health care scheduling exchange services through a web-based platform to enable health plans, hospital systems, physician groups and other participants in care delivery to search for, schedule and confirm appointments on behalf of patients.