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Wisconsin Economic Development Corp. (WEDC) chief executive officer Paul Jadin announced that Kelly Lietz has been named vice president of marketing for the organization.
"Some of WEDC's key strategies are to promote Wisconsin as a business-friendly state, and market our services and advantages to Wisconsin-based and out-of-state companies to boost business growth and job creation," Jadin said. "Kelly Lietz will lead WEDC's efforts to coordinate ongoing marketing programs to build a strong brand for Wisconsin's business environment and promote our business support capabilities."
Lietz has more than 15 years experience in marketing communications and public relations. Lietz most recently was the vice president of marketing for Park Bank in Madison and corporate communications manager for Wipfli LLP in Madison.
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