February 04. 2009 2:00AM - Last modified: March 14. 2012 12:17PM

Leinenkugel to roll out Classic Amber

By Jim Butman

Jake and John Leinenkugel will both be in Milwaukee Thursday, Feb. 5, to celebrate the roll-out of Leinenkugel's Classic Amber.

The beer will make its national debut in March, but Wisconsin customers will receive an early release on draft from 2:30 to 4:30 p.m. at Leinenkugel's 10th Street Brewery in Milwaukee.

A 100-percent malted lager, Leinenkugel's Classic Amber features Leinenkugel's unique blend of two-row and six-row malts and four varieties of hops.

"We're delighted to introduce this classic style lager that offers beer enthusiasts a complex, yet balanced taste experience," says Jake Leinenkugel, fifth-generation brewer and president of the Jacob Leinenkugel Brewing Company, who notes that Classic Amber is Leinenkugel's first year-round beer launch since Sunset Wheat in 2006. "Craft beer drinkers and our loyal fans have told us they're looking for more classic styles of beer that go well with anything."

Brewed in small, high-quality batches at the company's brewery in Chippewa Falls, Leinenkugel said its new Classic Amber offers "an understated creaminess and moderate carbonation, making it the perfect beer complement for classic food favorites like fried chicken, steaks and sirloin burgers."


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